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Using Pay-Per-Click Marketing to Grow Your Business

Using Pay-Per-Click Marketing to Grow Your Business

by Roy Pattillo | Oct 7, 2021 | Digital Marketing Blog, Pay Per Click

What is pay-per-click (PPC) marketing, and how does it work? Pay-per-click (PPC) marketing is a form of internet advertising that allows you to obtain clicks to your site rather than “earning” them organically. Those sponsored ads you see at the top of...

Why Is Website Maintenance Important?

by Roy Pattillo | Sep 9, 2021 | Content Marketing, Digital Marketing Blog, Web Design

We all understand the value of having a well-organized website. However, simply having the site up and operating is not sufficient enough. It’s critical to keep your site updated and maintained on a regular basis if you want it to perform at its best. Websites...
Why Is Web Hosting Important for Your Business?

Why Is Web Hosting Important for Your Business?

by Roy Pattillo | Sep 2, 2021 | Digital Marketing Blog, Search Engine Optimization, Web Design

It’s a complicated effort to create a great website that appeals to customers and is well-liked by search engines. Many webmasters will invest a significant amount of time optimizing their websites for search engine optimization (SEO) and improving the user...
What Are the Benefits of Digital Marketing for Your Business?

What Are the Benefits of Digital Marketing for Your Business?

by Roy Pattillo | Aug 24, 2021 | Digital Advertising, Digital Marketing Blog

Digital marketing has a number of benefits over traditional advertising. Marketing has become less expensive, more accessible, and focused since the internet was created. This even helps businesses with smaller budgets compete in the online market.  With all of the...
4 Steps to Having Killer Keywords

4 Steps to Having Killer Keywords

by Roy Pattillo | Jun 24, 2021 | Digital Marketing Blog, Search Engine Optimization

It’s important to choose the correct keywords for your website. When selecting terms, go outside the box and analyze all possible search phrases customers might use to find your products in search engines. Here are four tips to help you in choosing the best...
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